www.viajaway.com
Instagram / Facebook
Viaja Wäy is a new online travel portal with a segmented product for young people.
The brand is positioned as the leading travel agency for millenials in Spain.
It is developed under «Ávoris Travel Group«, the largest tourist group in Spain.
Co-Founder. Head of Strategy, Marketing and Digital Development between September 2015 and March 2018 with these main responsibilities:
-Creation of the global business strategy
-Development and implementation of the business plan and P&L accounts.
-Design the online & digital marketing strategy
-Data analysis to improve products, tools, business processes and customer service
-Design sales funnels for commercial teams and store network
-Definition of the customer experience with the help of new CRM tools
-Product owner and scrum master with the IT team.
-Report of results to the board of directors of Ávoris
